THE YELLOW BIRD · IN DIGITAL MARKETING SINCE 2013
Strategy, SEO, Google, Meta and TikTok ads, websites, email and training. One senior partner who plans it, builds it, runs it and reports on it, in English and Arabic.
TRUSTED BY
Holdal Group · GOPA AFC · Al Maamoura Lifts & Escalators · Talking Brains Center · Perfect Timing · Gourmet 4 pattes · Coders Solutions ·Banque Libano-Française · and many more!
WHY "THE YELLOW BIRD"
That’s how I work with every client. I show up early, I bring the energy, and I push your brand to do more than it thought it could.
UP EARLY
Campaigns checked, numbers read and next steps lined up before your day starts. When I give you a date, I keep it, so you never have to chase me.
INSPIRING
Fresh angles, clear plans and the reasoning behind them, so your team understands the strategy and wants to run with it.
BRINGS OUT YOUR BEST
I coach and train as I go, so you end up with better results and a team that knows how to keep them coming.
2013
In digital marketing since
30+
Brands across banking, retail, tech, NGOs and hospitality
2
Languages, English and Arabic, in every campaign and site
SERVICES
Everything an in-house marketing team would cover, run by the person who actually does the work.
Customer journey mapping, channel plans and tiered measurement frameworks that tie every activity to business outcomes, not vanity metrics.
Looker Studio · Google Analytics · Clarity · Hotjar
Technical audits, site architecture, keyword strategy and content that ranks, for English and Arabic search.
SEMrush · Screaming Frog · SpyFu · Search Console
Google, Meta and TikTok ads plus programmatic, with retargeting and constant optimization toward real conversions.
Google Ads · Meta · TikTok · DSPs
Bilingual websites, landing pages and online stores, built to load fast, rank well and convert.
WordPress · Elementor · WooCommerce · Shopify
Automated flows like abandoned cart and welcome series, plus social media strategy, content and community management.
Klaviyo · ActiveCampaign · Mailchimp · Hootsuite
Workshops and one-to-one coaching on digital strategy, analytics and content performance, for teams and founders.
Teams · Founders · Stakeholders
WHY WORK WITH ME
| A typical agency | Working with me | |
|---|---|---|
| Who you talk to | An account manager who passes it on | The person doing the work |
| Experience on your account | Often a junior team | 13 years, hands-on, every day |
| Channels | Split across departments | Strategy, SEO, ads, web, email and social in one plan |
| Reporting | Long decks of vanity metrics | Clear numbers tied to your business goals |
| What you keep | Dependence on the agency | A team trained to understand and grow it |
WINS AND MILESTONES
Seven years as an account manager at POMEDIA, handling top multinational media accounts in outdoor advertising, then the jump into digital.
2013
AWARD
Won the award and then managed their social media for a full year.
2014
Decided to do what I love full time. Volunteered for Afel NGO, handling their social media and fundraiser.
2015
Senior activation executive in programmatic media buying.
2015
BUILT FROM ZERO
Received an offer I couldn’t refuse: to start the bank’s digital unit in Lebanon.
2017
1 OF 10,000
One of 10,000 certified professionals worldwide, after completing Squared Online, developed with Google.
2021
Working across brands, startups and NGOs in banking, retail, tech, hospitality and education.
Impact
STRATEGY
Digital and offline outreach strategy for Monshati, a Palestinian MSME platform backed by the European Investment Bank and the Palestine Monetary Authority.
2026
LAUNCHED
Designed, built and launched my own product: a free QR code generator with scan tracking, in English and Arabic.
WORK
From global names to local founders, in Lebanon, the Gulf, Europe, Canada and beyond.
Banque Libano-Française · GOPA AFC
MyHoldal · Perfect Timing · Le Inka · Zein Fine Jewelry · Zone Bleue · Elevensh
Somfy · CODERS · Desalytics · INGO · cme · Al Maamoura
Talking Brains Center · The Tree House Foundation · Fundación Kantutani · Upward Coaching · Afel
Omrania · nest · Reformatory Lab
Influential Brands · Holdal Group
I DON'T JUST ADVISE. I BUILD.
MY PRODUCT
A free QR code generator with dynamic links and scan tracking, bilingual, designed, built and marketed by me end to end.
SOCIAL IMPACT
Multilingual WordPress sites with donation forms and translation for NGOs such as Fundación Kantutani and The Tree House Foundation, plus fundraising campaigns for local nonprofits.
CREDENTIALS
TOOLKIT
LET'S TALK
Tell me about your brand and where you want it to go. I’ll reply with a clear first plan, usually within one working day.